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What if being a misery guts isn’t our fault?
Misery guts - we can all be one… But what if it’s because our actual gut isn’t getting what it needs? 9 out of 10 people in the UK don’t get enough fibre.
9 OUT OF 10 OF US LACK FIBRE1
There’s a superior fibre - wheat bran fibre- in the Kellogg’s Happy Guts Range
A wealth of studies have shown us that the wheat bran fibre as used in the Kellogg’s Happy Gut range is superior for digestive health. It fuels a happy gut for a healthy you2.
HIGH IN SUPERIOR WHEAT BRAN FIBRE2
So Long, Misery Guts - Hello Happy Guts!
30g of fibre per day is all you need! A bowl of Kellogg’s All-Bran gives you up to 1/3 of your daily intake. The Kellogg’s Happy gut range is also high in wheat bran fibre so you will be saying “So long, misery guts and hello happy guts!” in no time.
A BOWL OF ALL-BRAN IS 1/3 OF YOUR DAILY FIBRE INTAKE3.
All-Bran
Bran-Flakes
Fruit ’n’ Fibre
The Kellogg’s #HelloHappyGuts Challenge
Kellogg’s challenges you to learn more about the importance of your gut health by introducing more fibre, including wheat bran fibre, into your diet. It’s a journey that will help you transform from a misery guts to a happy guts, leading to a healthy you.
To help you on your journey to a happy gut, we are giving away five #HelloHappyGuts hampers. These include the Kellogg’s Happy Gut Range, Hazel Wallace’s book, ‘The Food Medic: Recipes & Fitness for a Healthier, Happier You’, and a selection of foods, juices and snacks!
To be in with a chance to win a Hello Happy Guts Hamper…
Show us how you are including the Happy Gut range into your diet by posting an image or video of your Happy Guts breakfast. Get creative!
USE THE HASHTAG #HELLOHAPPYGUTS ON YOUR POST
Bonus points if you include something you have learnt about your gut health. All you have to do is tell us how you’re feeling. Keep checking your DMs to see if you’re a winner
Remember: to be in with a chance to win, your profile must be set to Public so that Kellogg’s can view your post. Click here for T&Cs.
Check out @kelloggshappyguts for recipe inspiration and tips to a happy gut!
1NDNS (2018) National Diet and Nutrition Survey (NDNS). Results from Years 7-8 (combined) of the Rolling Programme (2014/2015 – 2015/16): UK.
2Wheat bran fibre is a superior fibre in relation to its efficacy in accelerating intestinal transit and has the most scientific evidence. 10g wheat bran fibre daily contributes to acceleration of intestinal transit. All-Bran/ Bran Flakes/ Fruit N Fibre contributes 11g/3.7g/2.8g per serving. Enjoy as part of a healthy diet and lifestyle.
3All Bran provides 11g of your 30g a day fibre recommendation (SACN, 2015)